Julia Rosenbloom

I am a young professional looking to enter the event planning industry. I'm passionate about the non-profit industry and producing events that help raise money and increase awareness for a cause. In addition, I enjoy working with clients on special events, helping to create memorable experiences for everyone involved.

Currently, I am a Media Planner working on a variety of consumer products accounds.

Skills Summary

Project Management & Coordination

• Lead projects involving researching target audience behavior and psychographic/demographic information to provide strategic consumer insights to clients
• Draft media plans and advertising strategies for clients with consideration to their corporate values, mission and financial projections
• Lead strategic analysis of competition in the marketplace and prepare presentation materials
• Assist in the launch and media planning of the new client KAZ for their PUR water filter product

Client & Vendor Relations

• Maintain relationships and negotiate pricing with vendors
• Collaborate with clients to ensure strategies are being delivered and brand goals/client needs are being met
• Communicate effectively with clients, partner agencies, and vendors helping to create a seamless communications process

Budget Analysis / Management

• Manage the budget and flowcharts for top clients (ABILIFY, POST Cereals, & Pur Water Filters)
• Construct strategic rationale for budget allocations to different media outlets
• Provide recommendations and media strategies for opportunities that arise due to budget cuts or incremental dollars

Employment History

MediaVest -- New York, NY

Connections Associate: Apr. 2011 – Present

Cline, Davis & Mann -- New York, NY

Media Coordinator/Assistant Media Planner: Nov. 2009 – Apr. 2011

Volunteer Work

The Opportunity Network, Junior Board Member - New York, NY

Services for the Underserved, Young Leadershi