I’m Kara, a creative director and a digital, experiential and content strategist with over 13 years of experience. As a hybrid marketer, I deliver branding and content solutions across paid, owned and earned media channels.

Currently the Design and Content Manager at Cal Poly Corporation, I lead and mentor students to deliver campaigns for the university’s non-profit commercial services like Campus Dining and University Store. I launched their first email marketing program, led the development for eight new sub-brands and created activations for live events.

Prior to Cal Poly Corporation, I worked at Rosetta Marketing for client Samsung Mobile USA, Samsung Media Solutions Center America and Samsung Global. Delivery included data-driven social CRM and content strategy solutions for a various customer channels, including a mobile rewards app, email, web and live events.

I have been lucky to boost the local economy of San Luis Obispo, California—where I live—by delivering advertising, brand storytelling, editorial art direction and graphic design services for luxury wine, tourism and wellness brands.

When not helping clients reach their goals, you can find me in practicing calligraphy, teaching Les Mills fitness classes, performing in dance recitals and soaking up the luxuries of California’s central coast, which always includes a glass wine.