Karole Johnson

I'm a 20-something woman finding her way in the world. I believe in the power of music, the strength of self, and the cure of laughter.

I don't know where I'm going, but when I get there, it's going to be amazing!

My 9-5 is all about social media. Social media = engagement. I help brands connect with their consumer base and develop a virtual relationship with their target demographic. The brand's personality is just as important as their product. Social media strategy is my passion, with a focus on digital integrated marketing techniques and campaigns with both organic and paid components. I have worked with brands in almost every industry, with multiple target demographics and budgetary limits. I pride myself on working from the consumer's POV, understanding what their goal is and how the brand can help them attain it.

I'm currently working in-house on strategy development and overall company branding. I'm also available for freelance digital marketing strategy, content generation, and analytics.

Follow me @KaroleJay
MBTI: ENFP