Katherine Dodds AKA "Kat" combined her passions for social change and guerrilla marketing to create Hello Cool World in 2001. The driving force behind all of marketing and social media campaigns at Hello Cool World, she is a frequent public speaker and workshop leader when not working on community media projects, PSAs, documentary films, health promotion campaigns and all things related to 'social branding'.

Infamous for being the director of "corporate communications" for Canada's blockbuster doc "The Corporation" she is also a former associate editor and columnist at Adbusters magazine, a freelance writer and poet, and co-author with Chief Bill Williams and Nancy Bleck of a book featuring Bleck's photography. "Picturing Transformation, Nexw'ayantsut" (Figure 1 Publishing, October 2013). www.PicturingTransformation.com

She is obsessed with the creative possibilities of data deployment.

PS. My background image is one of the amazing Nancy Bleck's photographs of water.

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Check out my website! www.HelloCoolWorld.com