Kathleen Colan
Cleveland, Ohio, United States
The Fairmount Group's Kathleen Colan is an award-winning journalist and online marketer who combines a traditional communications background with extensive Internet marketing experience to help organizations tell their stories in the digital age. She has been published in the New York Post, written internationally-published history books, worked as national media relations director for Fortune 500 brand Progressive Insurance and launched Mongoose Metrics, a Cleveland-based, nationally recognized online marketing technology company. For the past 10 years she has been a contributor and weekly society correspondent for The Plain Dealer, Ohio’s largest daily newspaper.
Kathleen joined The Fairmount Group in 2011 and became an equity partner in 2013. She provides strategic counsel, skills-based training and tactical services to a diverse roster of clients from local businesses to national nonprofits to global corporations across an array of industries. In addition to extensive experience across the disciplines of marketing and communications, Kathleen offers deep subject matter expertise in public relations; media relations; social media; inbound/content marketing and online marketing communications.
Before joining The Fairmount Group, Kathleen worked as a sole proprietor freelance journalist and marketing specialist for ten years. During this time she served as editor of The Plain Dealer’s Custom Publishing division and director of marketing and content for Mongoose Metrics. Other clients included the Gates Foundation, Case Western Reserve School of Medicine, Cleveland Clinic, Cuyahoga Community College, The Pohly Company, Cleveland Magazine, the Free Times and Northern Ohio Live.
At Mongoose Metrics, she helped launch an integrated, comprehensive online marketing strategy including search engine optimization (SEO), pay per click advertising (PPC) inbound/content marketing, email nurturing campaigns and social media. Kathleen was honored for her accomplishments with B to B Magazine’s 2010 Social Media Marketing Award. B to B Magazine also profiled her work on Mongoose Metrics’ Twitter campaign.
She holds a Ba