Passionate public relations and marketing specialist with two years of experience helping businesses craft their brand and generate leads. Highly-motivated and detail-oriented, I use innovative content and digital strategies to drive sales. With experience working in both B2B and B2C environments, I leverage tactics from both spheres to better connect with and convert customers. Holding a degree in Consumer Behavior & Economics, I am data-driven and have the wherewithal to understand the story behind the numbers.