Kaushal Dhoker
Digital Marketing Professional in Mumbai, India
A result oriented marketing professional with a total work experience of 8 years in mainline & digital advertising. Currently working as, the Digital Marketing Manager at &TV leading the entire online and social media portfolio of the channel.
Started my career in mainline advertising with a solid experience of 4 years as a Brand Associate in Leo Burnett & Taproot India handling marketing campaigns for some of India’s biggest brands namely Pepsi, Mountain Dew, Airtel & The Times of India.
Engineered strategy, execution & sustenance of key brand campaigns for TOI - Aman Ki Asha, Pepsi - Change The Game, Airtel - Har Friend Zaroori, Mountain Dew - Darr Ko Maaro Dewamongst many others.
Ventured into digital marketing, specializing in Social Media with Flarepath, MashUp & O4 Digital; companies with expertise in customized social media solutions.
A certified YouTube professional specialized in using YouTube as a marketing medium focusing on:
Strategized, planned and launched one of India’s biggest mainline Hindi GECs - &TV. From set-up to running the entire online vertical with the channel launch, new show launches and periodic sustenance campaigns.
Worked on the biggest global non-fiction formats – The VOICE, The VOICE Kids, So You Think You Can Dance & Deal Or No Deal
An avid photographer & a semi-professional theatre artist who runs his own production group named Playmakers Production. A YouTuber who has and continues to collaborate with TVF and Being Indian. A team player & pragmatist, full of passion combined with strong planning & implementation skills.