Kelferd Hor

VP Squad Lead of Investors Digital Experience in Kuala Lumpur, Malaysia

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Kelferd Hor is a Certified Professional (CP) from the Australian Computer Society (ACS) and a Product Manager Ambassador of the Association of International Product Marketing and Management (AIPMM) with over a decade of experience in technology start-ups. His early involvement in the e-commerce sector encompasses B2C Marketplace (Lazada), Group Buying Platform (Ensogo), Penny Auction Site (Sold) and Loyalty Reward Application (8excite), just to name a few.

He possess a Professional Master of Business Administration (MBA, Entrepreneurship) in Malaysia's top 5 university, Universiti Teknologi Malaysia (UTM) with Academic Excellence Award in 2022.
He is currently the Vice President (VP), Squad Lead of Investors Digital Experience in the 4th largest bank in Malaysia (RHB Banking Group).

Specialty: Product Management, Requirements Definition and Management, Feasibility Assessment, Stakeholder Relationship Management, Employee Experience, Supplier Management.

Domain Knowledge: Ecommerce, Financial Services & Fintech.

Professional Designation:
- Certified Professional, MACS CP.
- Certified e-Commerce Consultant, CEC.

Speaking Engagements:
- eCommerce Marketplace Summit 2023
- Programmatic Pioneers Summit Asia 2022.
- Global Virtual MarTech Summit APAC August 2022.
- Exabytes eCommerce Conference 2016.

The chance to make an impact is what motivates him to success.

  • Work
    • RHB Banking Group
  • Education
    • Liverpool John Moores University
    • University Teknologi Malaysia