Kelly Rader

VP in Madison, MS

As Vice President of Digital Experience & Channel Management at C Spire, I’m entrusted with shaping the way people meet, know, and stay with our brand. It’s a role that asks for both vision and vigilance—seeing the horizon clearly while minding every step of the journey.

I guide how we invest in our voice and our presence, ensuring our marketing doesn’t just spend but speaks… and that it speaks in a way that moves both hearts and numbers. Across every channel, every store, every pixel, and every handshake, my aim is simple: craft experiences so seamless and resonant that customers don’t just return—they belong.

  • Work
    • VP at C Spire
  • Education
    • Texas A&M University