Kerri has more than 20 years in the coffee industry, is deeply involved in the non-profit world of coffee, and specializes in helping make significant and profitable connections between professionals in all facets of the industry from farmers and roasters, to retailers and suppliers and everything in between. She is, or has been, on the boards of Grounds for Health, Cup for Education, The International Women's Coffee Alliance, The Songbird Foundation and The CoffeeTalk Foundation since 1996. She has served on and chaired committees for SCAA for more than 14 years including the Retailer Committee, Membership Development, Volunteer Development, Tech Standards & Statistics. Goodman also chaired the Viral Marketing committee for the NCA's 100th Annual Conference, and is currently organizing and providing all the coffee education for NAMA' first ever Origin Trip to Costa Rica in February 2013. She was also an integral part of planning and implementing the IWCA El Salvador International Conference in 2011, the IWCA Promoting Possibilities African Women’s Conference in 2009 and the IWCA First International Women’s Conference in Costa Rica in 2008. Kerri completed CQI’s Women’s Leadership Program in Costa Rica, Nicaragua and Japan in 2005 and 2006.In 2009 Kerri was honored by the SCAA with the Distinguished Publisher/Author Award, and in 2012 with both the SCAA Best New Product Award and the Coffee Fest Best New Product Award (New York) and finally Infusionsoft's Industry Innovator Award in March 2012 for innovative marketing practices (this was a joint project with Ashley Prentice). Kerri started in coffee in 1993 as a co-author of Java U Business Basics, a 280 page guide to opening a coffee house operation. The thing that makes Kerri tick, is helping people, so be sure to ask for help!