Kevin Espinosa

Professionally - I am on a quest to lead Caterpillar to be the best company in Digital Marketing and be a pioneer in this field. Currently, I am the Social Media Marketing Manager responsible for developing the social media strategy and action plan for Caterpillar Inc, a Fortune 50 company. I also have been the eBusiness Platform Manager at Caterpillar responsible for developing and implementing Caterpillar's Digital Marketing Strategy providing the customer the experience they expect when engaging with us, and maintaining a long term relationship with them in new and innovative ways.