Farrar

Kevin is currently Portfolio Marketing Manager in IBM UK & Ireland, responsible for evangelising the unique value proposition of the IBM Analytics portfolio, with a focus around Cloud Data Services.

Kevin is an experienced Business Development Executive, with a background in developing and nurturing a vibrant and thriving ecosystem of developers, startups, business partners, IT professionals and influencers who are aware of, using, and recommending IBM technologies.

With over twenty-eight years experience in IBM’s marketing, services, consultancy and software businesses, he has developed proven leadership, analysis, planning, management, communication and negotiation skills. These skills have been honed in numerous, diverse programme and project environments, in the UK and internationally.

Kevin was previously responsible for the IBM Global Entrepreneur startup programme across Europe, developing strategic relationships with IBM’s ecosystem partners that include startup accelerators, incubators, investors, business leaders and other key influencers of this community. He also led the IBM SmartCamp programme across Europe, IBM’s global startup mentoring and pitching series of events that give early stage technology startups and entrepreneurs international networking and marketing opportunities.