Kevin W. McFall, MBA
Digital Transformation Leader in United States
I lead digital transformation strategy for media and cloud-based tech companies. I specialize in product and solution management and marketing, belonging, diversity & inclusion, and operational growth across advertising, media, non-profit and technology industries. With a focus on winning outcomes, I develop compelling products with successful go-to-market and distribution strategies. I am currently Head of Belonging, Diversity, & Inclusion Solutions for Workday and was formerly Chief Operating Officer (COO) for Inner-City Computer Stars Foundation (icstars.org). Past roles have included digital strategy, business development, and integrated marketing as interim CMO/Senior Vice President of Ebony Media Operations f.k.a. Johnson Publishing Company home of the once iconic EBONY and JET media brands. I leverage the disciplines of advertising, licensing, technology, and partnerships to impact entrepreneurial-driven organizations. My peers consider me to be cool, kind, and always connected. I am an accomplished leader and player's coach of high-performing teams. My track record includes marketing, product, and operations for companies like Sears (searspartsdirect.com), the NewME Accelerator, the RLJ Companies, Professional Diversity Network, IAC, Tribune Media, UptownMagazine, VIBE, and other national media organizations.
My earlier roles have included Global Business Development and Product Strategy for Cision; co-founder/VP of Product and Content at RushmoreDrive.com (the IAC vertical search portal); and pioneer of Social TV and the Electronic Program Guidance (EPG) service Zap2it.com (America's fave TV, Movie, & Celebrity destination), where I was Head of Affiliate Products and Programs for the Tribune Media Services division.
As a husband, father, community leader, House music historian, and a proud member of Kappa Alpha Psi; I enjoy snowboarding, cycling, and sports cars. Through a digital lens, I strive to shatter and disrupt biases.