Kofi Asante
Accra, Ghana
Kofi Asante
Accra, Ghana
I have a rich background in advertising and marketing communications, and considerable experience in customer advisory and customer administration roles. I studied for a degree in English at the University of Ghana between 1999 and 2002, and I have a Professional Diploma in Digital Marketing, from Digital Marketing Institute, Dublin, Ireland.
I have worked in firms like, telecom giants, British Telecom and Essanet Ltd (trading as online technology firm: broadbandbuyer.co.uk) in customer service positions, with rich experience as Senior Copywriter and Creative Executive with STB-McCann and Multiple Concepts Group respectively, both reputable advertising and marketing communications companies in Ghana.
I have also worked on communication campaigns for brands like Coca-Cola, Guinness Ghana Brewery Ltd., Onetouch (now Vodafone), UT Financial Services, Zenith Bank and National Lotteries Authority amongst others.
I'm a keen enthusiast of Internet and mobile technologies and I've gained valuable experience by managing the Fair Trade Forum (UK) website as volunteer, and masterminding the development of easyTopUp.com.gh, a pilot online mobile top-up platform.
I was Creative/Interactive Media Executive at Admedia FCB, where I developed a mobile marketing (QR code) campaign for Ford 2012 models.
Currently, I'm founder of StreetWise Interactive, and a Digital Planner at Magma Digital, Accra, with responsibility to win business and help integrate digital marketing into clients’ communication campaigns.