Bas Komen
Bas Komen
Passionate about Social, Direct and Online Marketing with a focus on Consumer Market. International experienced online marketing professional. Worked in consumer electronics and telecommunications branche, in consumer and business marketing area. Management of multicultural teams. In depth knowledge of Direct Marketing (emailmarketing, direct mail, sms, in -and outbound telesales), CRM, Customer Life Cycle management (event based communication programs) and email marketing vendor selection. Furthermore experienced in dialogue marketing via Social Media & Communities. Digital marketing is fact based marketing and interaction with consumers, something I truly like. Expertise in: Social Media, Direct marketing, eCommerce, Communities, Online marketing, Email Marketing, Social Measurement, Content Marketing, Online Reputation, Inbox Deliverability Management, Life Cycle Management, CRM & Mobile.