paul kontonis

Paul Kontonis is the VP, Group Director of Brand Content at The Third Act, Digitas' brand content entity and an interactive media and brand content veteran that has executive produced over 25 web series including successful online branded entertainment for Warner Bros, Armor All, Experian, Holiday Inn Express, Phillips Van Heusen and IZOD IndyCar. Prior to the Third Act Paul was the Senior Vice President of Branded Entertainment of MATTER, an Edelman Entertainment and Sports Marketing Company. In early 2007, Paul co-founded For Your Imagination, a pioneering web video studio that developed, produced and promoted original web series. Through his strategic leadership, the studio was selected by TVWeek in 2008 as one of five web video studios most likely to succeed. While at For Your Imagination, Kontonis executive produced many web series and video networks. Starting in 1998 became the Chief Marketing Officer of btldesign, a 25-year-old marketing communications agency. Paul's interactive experience began as the Vice President of Sales and Marketing at SenseNet, a Web application development agency, and as the Director of Business Development for Silver Shock, a boutique interactive agency. Paul appears in a number of publications and digital media books including the Documentary Filmmakers Handbook, and is a speaker at several industry conferences and seminars annually. Paul is a founding member of The International Academy of Web Television.