Kurt De Buck

Marketing Manager Intel Benelux and Nordics

Married and father of 3 kids.

Go for marketing on the edge, the view is nicer! Why bother with doing what has been done for ages? Marketing is all about creating excitement and desire. In these ages of consumer power, the days of a download of 'we're the best' messages is over. Sales are based on emotion & justified with logics. So up to marketing to create that emotion. If you don't reach the heart, you might as well not do anything