Endwell, New York
Sorry to say it, but your organization’s message is probably getting lost in the sea of noise and hyperbole that passes for business writing these days.
But I can help.
Writing must be immediately clear and compelling, conveying why it is worth the reader’s time and effort. If it’s not:
At best, it doesn’t get read.
At worst, it confounds and aggravates.
It doesn’t promote your idea.
It doesn’t sell your product or service.
It’s a waste of time and money.
When you communicate with clarity and purpose, succinctly articulating your message and why it matters, you speak with authority — and your organization stands apart. With more than 30 years of experience as a journalist and business communicator for companies such as General Electric, Lockheed Martin, and BAE Systems, I can help you cut through the clutter and really engage your audience, whether your platform is marketing collateral, earned media, advertising, or the company newsletter.
Let’s talk about how I can help your organization.