VisionEdge Marketing
Austin, TX
Laura Patterson is an entrepreneur, speaker, and author. She is also a board member for several organizations and a globally recognized expert in customer-centric growth and Marketing Performance Management. As President of VisionEdge Marketing, which she founded in 1999, Laura has helped over 300 companies replace the disconnected acts that often permeate within a business and steal time, money, and strategic capacity with deliberate, intentional, and measurable strategies rooted in creating business and customer value. Known for her pragmatic, data-informed approach, she is the architect of the Circle of Traction™ framework and the award-winning author of Fast-Track Your Business. She also holds a patent for Accelance®, a software-as-a-service application that creates direct line-of-sight between business results and implementation tactics. A frequent speaker, executive advisor, and contributor to leading publications, Laura is passionate about helping companies eliminate inefficiencies and accelerate success through strategic clarity.