Laura Wiley
St. Louis, Missouri, United States
LAURA WILEY ► Principal + CMO ► MARKETING LIFT
✔ [email protected] | 314.324.0532 | MarketingLift.net
✔ Marketing Strategy + Advertising + Branding + Direct Response + Social Media
✔ Where STRATEGY always comes FIRST!
MARKETING EXPERTISE
► Marketing Strategy, Advertising, Branding, Direct Response + Social Media
► Marketing Communications, Integrated Marketing Programs, Channel Marketing
► Brand Positioning, Media Planning + Media Buying
► Digital Marketing, Traditional Marketing, Experiential Marketing, Print Advertising
► Marketing Plan Development, Implementation, Tactical Execution + ROI Analysis
► New Business Development, Teaching, Mentoring, Consulting, Coaching + Leadership
MARKETING EXPERIENCE
► 20+ years of marketing + advertising experience in corporate, agency + consulting
► Strategic, multifaceted + multidimensional leader who thinks outside the box
► Proficient in digital + traditional platforms (every media/medium)
► Creates internal + external marketing programs
► Marries brand equity with direct response methodologies to drive loyalty + sales
► Applies key strategic marketing principles, creative ideas + fresh perspectives
► Leads + manages people, projects + budgets effectively
► Expert in B2B + B2C for startups to Fortune 100 companies
► Support local to global, private, public, government + nonprofit
► Certified marketing savant + expert with a Masters in Marketing
INDUSTRY EXPERIENCE
► Advanced Materials, Agriculture, Arts, Automotive, Biotechnology, Business Products/Services, Chemicals,Computer Software/Hardware, Construction, Consulting, Consumer Products/Services, Design, Education, Electronics/Instruments, Energy, Environmental Services/Equipment, Fashion, Financial Services + Banking, Healthcare, Hospitality/Food + Beverage, Insurance, IT Services, Manufacturing, Media + Entertainment, Medical Devices/Equipment, Personal Services, Real Estate, Retail, Social Enterprise/Non-Profit, Sports/Fitness/Wellness + Telecom