Laurence Boschetto is currently the CEO and President of Draftfcb and a member of the American Advertising Federation board of directors. As Draftfcb's CEO and president, Laurence is charged with setting the agency’s strategic direction and goals, while ensuring operational excellence and growth. He is also responsible for Draftfcb’s overall financial performance.
Laurence serves on the Coalition for the Homeless advisory board and is a supporter of its First Step program. He is also a passionate supporter of diversity initiatives (both in and out of the work place) designed to provide equality and acceptance for all.
Read more about Laurence Boschetto:
Biography of Laurence Boschetto (Draftfcb.com)
Draftfcb Promotes Boschetto to CEO (Ad Age)
Draftfcb Carries The TORCH (Ad Age)
Doing Our Part to Make It Better for LGBT Youth (Ad Age)
Client Relations in a Real-Time World (Adweek)
Draftfcb Shuffles Leadership Team (Adweek)
VIDEO: "Skin in the game if you have a voice at the table": Draftfcb's Boschetto (Campaign India)
Draftfcb Adds Its Voice To Reassure Lgbt Youth That `It Gets Better`(Echelon Magazine)
It's the 6.5 Seconds That Matter (The Economic Times)
On the Record: Draftfcb's Laurence Bos