L. Denese Frederick

With over 1000 professional and collegiate sporting games plus countless corporate, social and charitable events under her belt, Denese is a triple threat with expertise in marketing, communications, and events.

HIGHLIGHT REEL

• Broad professional network and dynamic portfolio of experience including, but not limited to: integrated marketing communications, promotions/publicity, event design, management and operations, as well as community relations and cause marketing.
• Recurring award winner for outstanding marketing programs and/or benchmark special events, and three-peat nominee of elite NCAA leadership programs; Invited speaker and presenter at industry events on best practices in sports marketing, sportsmanship campaigns, and authentic leadership.
• Balanced professional capable of: Drafting engaging, multi-faceted messages for broadcast, print or social media; Serving as a spokesperson and nurturing relationships with industry peers and media counterparts; Leading overall communication strategies and marketplace positioning.