Leandro Castro
Visual Brand and UI Designer in Florida
ABOUT
With over 16 years of design experience in both small agencies and large corporations, I am constantly pursuing the most optimal ways to improve digital experiences in both websites and email communications through interface design. I rely on my visual branding background to provide consistent design systems for digital deliverables.
WORK EXPERIENCE
ARROW ELECTRONICS
Jan 2024 - Present
Remote
Senior Graphic Designer
- Design marketing campaign collateral for Arrow Electronics and associated business units.
- Support creative development of visual elements for Arrow's corporate brand.
- Develop creative projects for external clients and vendors associated with Arrow services.
COBALT.IO
Oct 2023 - Dec 2023
Remote
Senior Graphic Designer
- Support brand and creative initiatives for social media marketing, tradeshow events, demand generation, paid media ads, and internal kickoffs.
SECUREWORKS
Nov 2021 - Aug 2023
Remote
Senior Creative Advisor, Global Campaigns, Branding & Creative Services
- Develop creative campaigns to promote Secureworks’ cybersecurity product platform and services through multiple social media and digital channels.
- Prototype, and design interactive digital experiences to educate and inform current clients and prospects on trending cybersecurity topics.
TD SYNNEX
Jul 2018 - Nov 2021
Remote
Senior Designer / Creative Lead
- Brainstorm and design marketing collateral for vendor and reseller events.
- Focus on marketing strategies for the distribution of technology produced by VMware and DellEMC.
- Work closely with Senior designers, copywriters, and web/email specialists on the development of creative for events and vendor-focused materials.
PODS
Jul 2016 - Jun 2018
Clearwater, FL
Senior Graphic Designer
- Re-enforce updated branding efforts for corporate sales and marketing collateral and franchisee deliverables.
- Direct graphic design freelancers to follow updated brand standards.
- Collaborate with the Digital team on the application of the updated brand standards to the website and email communications.
- Work closely with IT on the integration of a project management tool and project request form for the creative and marketing teams.
Tech Data
Jan 2014 - Jul 2016
Clearwater, FL
Graphic Designer
- Design co-branded collaterals and e-mail layouts for Tech Data and its major vendor partners such as Dell, HP, Cisco, Lenovo, Microsoft, and IBM.
SKILLS
Creative
- Acrobat
- Illustrator
- InDesign
- Photoshop
UI/UX
- InVision
- Sketch
- XD
- Figma
- Ceros
Teamwork
- Workfront
- Workamajig
- Asana
- Monday
- Slack
- MS Teams
- Zoom