For those of you who don't know the definition: Link Exchanges are 2 links back and forth between 2 individual companies that have linked to one another. What's the reason? To develop 'link acceptance' within Se's! What is the reason? To build 'link recognition' within Search Engines! So How Exactly Does That Work? Well when some one types in your organization within se's, you will get 2 types of results. 1) Your optimized site & related topics listed by you into the search engines. 2) All the links back from other web sites listed within the search engines. No 2 is the important one for this subject: In case your site is NOT 'optimized' for good search engine results, a well known link can just do the same. 'Optimized' - Look for posts on 'Optimizing your site for se's' Martin, PLEASE TELL ME MORE!!! Well, let us say that 80% of your visitors originate from search engines. And let's state that the search engine only all of a sudden erased you from the engine! You will still get people visiting your site and looking your site with good link popularity. All of the links back to you it's still listed in the search engines! Many professionals feel that you need to only link to companies that have connected conversations or information as your-own! Me, often being the one, I still take to selling link exchanges from all walks of life! There is a constant know who will see your link and where! It is not only best for search-engines! Huh? That is right, many link deals originate from privately owned firms, probably like yours. With this into account, once a guest is satisfied with checking the site, they might look for other sources! There's more of a chance some individuals will visit your site and see it, In case you have links to your site all around the web! When giving other companies your explanation of your url (Company Title) please ensure that you be particular on your sites information please Note:! Here's a typical example of our text link: Title: Affordable Internet Design & Web Site Marketing Methods URL: http://smartads.info Description: Smartads is here now to assist you show your organization to the entire world. Search Engine Optimization Services & Affordable Website Design for your online selling requirements. Internet Site Marketing Articles to help you have more traffic to your site. That is it! Listed below are a number of companies that encourage link exchanges between all kinds of other companies: - http://www.linkpartners.