PROFESSIONAL SUMMARY

I am a Client Account Service Representative atWaterTrax, a cloud based, SaaS data management software that help utilities and municipalities automate data collection.

I am involved with all post-sales activities after a new account is acquired, from onboarding, training, engagement, which leads to advocacy and expansion. Currently, I manage 75+ accounts across North America and ensure that our software is helping them achieve success within their organization.My favorite tasks are:

1. Build rapport and facilitate discussion to understand client’s needs and what success means to our clients at each stage
2. Collaborate with users and internal staff to configure the software that leads to successful onboarding and growing product adoption
3. Engage and train users to ensure they are making the most of out the software
4. Through analyzing usage and survey results, identify opportunities to increase adoption, close opportunities and encourage advocacy

CAREER PROGRESSION

Born with a curious mind about how things work, I spent 5+ years studying Biology. I was fascinated with cells, genes and things that cannot be observed without a microscope.

What I enjoyed most is the scientific approach to asking questions, scrutinizing data, and finding a creative approach to address the questions.

After graduating with a Master degree in Biology, I discovered my interest in entrepreneurship and bringing innovations to the market. I then worked as a Program Assistant at an incubator, which provides support to entrepreneurs.

Meanwhile, I volunteered at forums where entrepreneurs pitched their businesses to investors. Curious about what makes an idea appealing, I found my passion in the "Science of Marketing".

Interestingly, the research and analytical skills I gained from years of scientific training proved to be extremely valuable to my current role in marketing - a profession that requires me to discovering useful information that supports decision making and leads to new ideas.

CAUSES I CARE ABOUT

The transition from school to the workforce was not easy, and I was very fortunate to receive support from many mentors. So, I feel compelled to help those who are walking the same path as I did.

I sat on the board of a non-profit that support girls and women, called the Society for Canadian Women in Science & Technology.

As the Director of Immigrant Women in Science, I coached a team of multi-cultural volunteers to organize events on career and personal development.