Lee Somerhalder
marketing in Atlanta, Georgia
INTEGRITY | RESPECT | FUN | TENACITY
Lee Somerhalder stands at the forefront of demand generation, bridging strategic marketing with technology across B2B and B2C sectors. His expertise in digital transformations has significantly grown brands, driven by a focus on data analytics, automation, and cutting-edge AI, LLM, and marketing operations technology.
Key Achievements:
2024 Cornell Marketing AI Certificate
Led innovative marketing strategies resulting in Yamaha’s Best Implementation Case for Marketo, 2021.
Developed the first mobile 3D configurator for SxS and motorcycles.
Enhanced campaign go-to-market efficiency by 65% within six months, contributing to a $2.3M ARR increase.
Skills and Technologies:
Expertise in Marketo, SFDC, HubSpot, 6Sense, Google Analytics, R/SQL, and BI tools like Tableau and Domo, combined with a proficiency in data analytics and predictive modeling ensures strategic market leadership and growth.
Leadership and Impact:
Managed a team of 20 professionals, driving strategic marketing automation and personalization across dozens of Fortune 1000 clients. At Yamaha, directed a multifaceted digital marketing strategy, achieving significant sales growth and operational efficiency.
Learn more @ www.LeeSomerhalder.com