Leon "The Editor of Style" Frager
Creative Director and Marketing Director in Miami, Florida
Leon "The Editor of Style" Frager
Creative Director and Marketing Director in Miami, Florida
"Keep it Haute" is a tagline coined by Creative & Marketing Director, Leon Frager. It basically sums up what the Miami native does. In a society where stars aren't born, but they're made, his keen eye for detail and avante garde vision is ever present. Leon's work has been seen on billboards, runways, red carpets, stages and film. You can find him Creative Directing for Mya, Coordinating Productions for Sean Combs & Lauryn Hill or rolling out the debut for Rhianna.
• Wardrobe Stylist for various shows including the Grammys, Emmys Billboard, BET, Soul Train & MTV Awards.
• Creative Directing (Fashion Editor) for Magazines like Vogue, Essence, Allure, Hype Hair, Elle, Ebony, People and Ocean Drive.
• Fashion Styling Celebrities such as Kelly Rowland, Pharrell Williams, Nicki Minaj, Dwayne Wade, Lil Kim, Foxy Brown, Idris Elba, Eve, Trina, Teyana Taylor, Kim Kardashian and Rick Ross.
After meeting Sean Combs in 1995, Leon was given the opportunity shadow him to learn the business of the Entertainment Industry and to hone his Fashion craft by apprenticing under Style Icons Misa Hylton, Groovey Lew, Peter Paul Scott, June Ambrose and Alexander Allen. He then learned "The Skeleton of the Fashion Industry" by working with Fashion Maven, Audrey Smaltz and The Groundcrew.
Taking what he learned, Leon immersed himself into building his own Brand and garnered the moniker, "Sir Leon, The Editor of Style" He became a fixture on the Style social scene. Leon can be seen on Red Carpets at events with the who's who in Fashion, Entertainment and Business. This access has opened doors for him to acquire his clients.
Leon is also versed in Business Marketing, he worked for a multi million dollar Production Company, as Operations Manager, where his knowledge and experience allowed him to produce shows with many of today's luminaries such as Aretha Franklin, Whitney Houston, The Rolling Stones, Lauryn Hill, Kanye West and Cher. He also produced Ultra Music Festival, Warped Tour, Bonnaroo Music Festival, Jazz in the Garden and Rolling Loud.
In 2009, Leon and his Business Partner started a Film Production Company where they worked on National and International Commercials, Music Video, Films and Events for SC Johnson, Party City and Hershey's, Amerijet, Flo-Rida, Future, Rick Ross & Lebron James to name a few.
Leon's philosophy "Fashion is your commentary for life, but Style is your voice. Without it you have nothing to say” Therefore,"It's my job to help you find your voice to tell your story."