Liza Butcher

Toronto, ON Canada

I am a dynamic Communications and Digital Specialist with more than six years of combined experience in social conversations, creating tailored content to optimize audience engagement across all social media channels, implementing social media strategies to enhance brand awareness, and generating new and innovative online initiatives to increase client acquisition and satisfaction.

I integrate social media components into existing communications initiatives, proactively conducting online audience audits, analyze metrics, sentiment, trends, and engagement to optimize brand activities and campaigns, and suggest ways to improvement narrative and messaging.

I have developed a reputation for high energy, positive attitude and contagious enthusiasm.

  • Work
    • Kinark Child and Family Services
  • Education
    • Dalhousie Univeristy, Algonquin College