Loek Canton

As an Industrial Designer, I consider myself a visionary user experience designer, translating requirements, wishes and dreams of consumers into concepts for product and service systems. My strength is solving problems creatively by thinking outside the box, taking insights from user research to more abstract levels to generate innovative yet feasible and sensible ideas. I’m an enthusiastic, natural team player with good communication skills. I have experience in leading projects, executing design processes, user research, prototyping and testing within a multidisciplinary, international setting. My special interests are human-product interaction, user research and sustainable design and I find it important that solutions have added value for society.