Lori Muñoz
Founder, Community Builder, and Innovator in Canada + Spain
I'm Lori Muñoz.
I'm a founder, storyteller, cartoonist, community builder, and a Canadian living in Spain with my six-year-old son.
For more than two decades, I've worked in the social impact sector, helping nonprofits grow, raise funds, and build meaningful partnerships. In 2019, I founded BrokersOfGood, an innovative platform designed to connect businesses with nonprofit opportunities and rethink how corporate partnerships are built.
That same year, I was pregnant with my son after multiple miscarriages. My dad was halfway through his cancer journey. And somehow, in the middle of all of it, we launched.
In our first year, BrokersOfGood facilitated nearly a million dollars in corporate and community impact. Since then, the company has evolved through multiple iterations, from matching and technology to prospect research, education, partnership strategy, outsourced business development, and innovative models that help nonprofits build sustainable corporate partnerships.
From the outside, it looked like a season of growth.
In reality, it was also a season of profound loss and transformation.
Two weeks before my son was born, my father died.
The years that followed brought motherhood, grief, entrepreneurship, a global pandemic, and more plot twists than I ever would have signed up for.
Somewhere along the way, I realized that the hardest transitions aren't usually the visible ones.
They're the ones that challenge what we believe about ourselves.
In May 2023, someone said something to me that stopped me in my tracks:
"You're not a victim of your own life."
Those words gave me permission to stop playing small.
To recognize that I had choices.
To trust my intuition.
And to start making decisions based on what felt true for me, rather than what was expected of me.
The years since have brought some of the biggest changes of my life: co-parenting, moving across continents, learning Spanish, rebuilding community from scratch, and creating a life that feels more aligned with who I am and how I want to live.
They've taught me that my value isn't something I have to earn.
That some identities are meant to be outgrown.
And that reinvention isn't about becoming someone new.
It's about having the courage to unravel everything that isn't really you.
La Mesa was inspired by a lesson I've spent years learning myself: transitions don't diminish our worth, they reveal it. La Mesa holds space for women navigating change, reinvention, and the journey back to themselves.
At 46, I'm far more interested in alignment than achievement, curiosity than certainty, and building a life that feels authentic rather than impressive.
Living in Spain has taught me that joy isn't a reward for getting everything done. It's a way of moving through the world. The slower pace, long conversations, late dinners, and emphasis on presence have changed me in ways I never expected.
These days, you'll find me leading BrokersOfGood, building La Mesa, sketching new concepts for Comics Sans Impact, collecting stories, and exploring the world with my six-year-old son, who is equal parts mini-me, greatest travel buddy, and the best and worst boss I've ever had.