Louise Nornes

marketing, Consultant, and Project Manager in London, United Kingdom

With 7 years of experience working in high-paced roles I am looking for exciting new opportunities to utilise my skills. I am an engaging and positive person with a keen eye for detail and a penchant for data, statistics and organisational tools. Having worked across B2B and B2C brands of varying sizes in several creative industries, I am professional, flexible and quick to adapt. I am known for keeping up team moral, staying calm under pressure, and being a problem solver.

Skills and Experience

My expertise lies within digital marketing, content, events and business development. During my career I have developed a strong and varied skillset, part of which is expanded upon below.

· Content & digital: off and online content strategies, SEO, SEM, PPC, paid social, display advertisement, articles, press releases, Q&As, website copy, general copywriting, newsletters, ghost-writing, editing, infographics, video tutorials, how-to-guides, podcasts, pitch videos, social media copy and visuals, case studies and more.

· Lead creation and user journeys: creating online sales conversion paths as well as implementing reporting processes, customer analysis systems and data gathering strategies. Diversification of product offerings, such as product tier development and positioning, and referral schemes.

· Partnership development: identifying, liaising and building relationships with potential partner companies, with focus on events, content, promotions and influencers.

· Events: planning, promoting, managing and hosting events, including conferences, networking events, company parties, industry parties, meetings and fam-trips.

· Department and line management: budget management, recruiting and managing assistants, freelancers and external agencies such as PR, IT, promotional and web agencies.

· Software Skills:Gmail, Google Drive, Google Analytics, Mailchimp, Squarespace, Contentful, Wordpress, CiviCRM, Photoshop, Canva, Outlook, Excel, Word, Powerpoint, Trello, Logic X, Ableton, Studio 1 and more.

·Language Skills:English, Norwegian, Swedish, Danish and German (basic).

Achievements

· Headed up Headliner’s marketing and communication’s activities, building the internal and external content structure, secured partnerships and developed strategies across all acquisition channels.

· Increased Blackout Ltd’s overall website traffic by 50% and traffic to site articles and news by 200% through a