Brahm Alreja

Founder Director at Innovative Incentives & Rewards pvt. Ltd., Founder, Bzzbee, Founder Director Loyale.

Entrepreneur, and integrated marketing evangelist, BRAHM ALREJA has over 14 years on experience in Designing & Implementing Reward and Recognition programs, Trade promotions, Consumer promotions, Loyalty Management Campaigns that accelerated phenomenal results within highly competitive and rapidly changing marketplaces. Ardent fervour for stimulating innovation and collaborating with a steady focus on interactive, web, social and digital marketing initiatives.

Experience: Successfully delivered marketing ROIs for major brands like HP, Canon, Samsung, Acer, Dell, Hero Honda, Pernod-Ricard, Nerolac Paints, Vodafone, Reliance Telecom, Olympus, to name a few! Instrumental in fulfilling amplified efficacy of touch-points by messaging qualified sales leads as well as drive revenue.

Hands on leader with remarkable expertise in training, developing, and mentoring diversified marketing and advertising teams. He aims to create digital engagement fusion, and foresees a fragmented media landscape, delivering powerful results through the engaging combination of experiential, social and word-of-mouth marketing, and generating unparalleled engagement with brands & drive passionate recommendations, which no other programs can match with when it comes to brand lifts. On his radar, is the launch of Party Payz and Reference Rewards that shall help brands in converting customers into brand advocates & also deliver personalized consumer recommendations.