Luca Falda

I consider myself a lucky traveller. I've hopped from Italy, to the UK, to the US and found a home in every place.

I've split my time between editorial, product management and research, yet in my mind the task has always been one: asking the right questions, presenting the best answers.

The other luck I had is to get into digital early in my life. In 1995 - 1996 I was one of the GMs in Italy's first online multiplayer game, a MUD. I spent five years as a writer and editor at the Corriere della Sera's Venetian edition while attending university, then another five years at AOL in London and in New York - first as an editor, then as a product manager. I now head market and behavioral research at Townsquare Media.

I'm a sucker for social sciences. I'm an avid reader and it's a pleasure to apply and verify theories in a job where I can almost touch with hands the lives of millions of people. That's pretty lucky too.