Lucia Fernandez Rivera

I am an Argentinian/Spanish living in Victoria & Albert's land. I am also a digital expert, insightful, results oriented and a strategist at heart with over 10 years experience combining digital, advertising and marketing to drive traffic and engagement through all forms of digital activities including social media and forums.

My expertise are in a variety of different digital aspects including Social Media, Forums and integrating both digital and traditional marketing to create successful online presence for companies, and generate traffic, improve customer experience and acquisition.

I have worked for a number of market leaders gaining expertise in operational and strategic digital marketing and communications such as: Unilever, Danone, Nike, Pepsico Snacks, Telefonica, Telecom, Tuenti, Philips, Commerzbank & Santander bank.

My core areas of expertise include: digital strategy, social media management, community management, user experience, product & brand development, online marketing, advertising, forums, marketing and communications.

Would you like to know more about me? Please visit #GoDigitalBlog, my LinkedIn profile and my Twitter account by clicking on the links below.