"A modern interstitial between feudal and future"

Since 1994 Lynn has provided leadership to brands through unique design thinking, with a focus on building and mentoring world-class strategy and design teams. He brings extensive expertise to the outdoor and manufacturing industries.

From a small startup in Oregon to the industry-leading brand for 1911 style firearms, Lynn was instrumental in the rise of Kimber of America. In the early 'aughts he led strategy, design, and dev ops for Columbia Sportswear's first eCommerce website. From there, he gathered and led an expert team at Leupold Optics for the brand's first steps into customized eCommerce UI, and more importantly: first social media and content initiatives for a pivot to organization-wide digital strategy.

Most recently, he has led Sig Sauer's Optics marketing, from a startup in Oregon to its rapid growth as an industrial complex and innovation group overseeing explosive activities and achievements.