Manel Cruz Ruiz
Director, Writer, and Consultant in Barcelona - Spain
Manel Cruz Ruiz
Director, Writer, and Consultant in Barcelona - Spain
Name
Manel Cruz Ruiz
Headline
CEO at Centhylon | Scent Marketing | Brand and Customer Experience
Short bio
I am Manel Cruz Ruiz, CEO of Centhylon, a company specialized in scent marketing and sensory solutions for brands and physical spaces. I help businesses in sectors such as fashion retail, hotels, gyms, clinics, and offices create memorable experiences that emotionally connect with their customers and teams.
I strongly believe the sense of smell is an undervalued strategic asset: when used correctly, it enhances brand perception, increases recall, and strengthens the overall customer experience.
I combine my business activity with ongoing reflection on branding, customer experience, and sensory space management, which I share through my publications and talks.
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Open to conversations about projects, collaborations, or new ideas in scent marketing and brand experience.