manuela tuveri

Graduate in Political Sciences, Manuela Tuveri entered the Information & Communication Technology market in early 1997.

In Text 100 Italy, as account director, she leads PR programs for customers and she is also involved with new business initiatives directly reporting to the Managing Consultant. As senior account manager, she had the responsibility of the PR campaign activities (Strategic consultancy and Coordination of the team) for clients such as Juniper Networks, LaCie, Intel untill 2008, Lenovo, Fujitsu Europe Limited. Manuela started to work in 1997 for Sound PR, marketing and communication company, as account junior. In 1999 she was appointed Account Executive: in this role she had the responsibility of all communication activities of clients (i.e. Océ-Italia, Solidworks) for the realization and co-ordination of communication projects (i.e. brochures, house organs, newsletters).

In 2001 she became Communication Manager of IVM holding (Italian chemical group specialised in lacks for woods): in this role she had the responsibility of all communication activities (marketing initiatives for Italy, France, Spain and Germany plus media relations for Italy). In 2002 she became part of the staff of Business Press, Public Relation Agency operating in IT industry, where she was Professional Account (having the responsibility of the day-by-day communication activities of clients (i.e. SSB, US Cotton Council, Océ-Italia).

In 2007 she joined Text 100 Italy as Account Manager. Since 2008: teacher of the theory and practice of the PR and Marketing basics at the Master's degree course in Marketing and Communication of Siena University.