MARCEL BOTHA

I am an entrepreneur, engineer, architect and inventor; an audacious risk taker both personally and professionally. I like to experiment with hardware ideas. Relevant experiments become commercial product companies. I am specialized in kick-starting the commercialization process, from concept to minimum viable product and beyond. While the most exciting stage of the process, it also represents the most significant economic risk, regardless of ones past experience. I am currently locked in a wave of parallel experimentation, most concerned with two tracks of physical product innovation: Acceleration of the development process, and digital manufacturing.

Track one, product acceleration, questions how we bring products to market, across all product typologies while reducing commercial risk. I am personally vested in making products that are socially relevant and scalable, and I am often surprised with how simple the most useful innovation can be. Timesulin was one of these anomalies, and it is on a path to benefit millions of diabetics, by improving patient compliance.

Track two, digital manufacturing, encompasses all aspects of how we make our physical goods. Since my MIT research in 2004, I have been preoccupied with the dynamic and convergent relationship between customization and commercialization. This area of applied research is absolutely key to addressing future economic risk for developed manufacturing economies.

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