Marcelo Namura
São Paulo
Experienced professional in the Brazilian digital industry with more than 10 years background and strong knowledge in various aspects of the Web, including product development and project management. My experience include development, coordination and management teams (peoples) in areas such as Business Intelligence, Metric Analysis, UX, software engineering, New Business Development (benchmarking, planning and proposal) and online media (display, CPC, CPA, CPL etc.).
My career has evolved into great digital agencies working with top clients such as Sabesp, Kimberly-Clark, TIM, Mattel, Itaú Unibanco, B2W, Nokia, Syngenta, Reckitt Benckiser, FEMSA, Intel, Yahoo LATAM, Teleperformance Global and many others.
The last two years I help Media Interactive to bring Badgeville (the largest gamification company) to Brazilian market, implementing their tools in clients digital environments.
Also I join to the IVC Brazil committee participating on discussions and projects that help publishers and advertising market with education about digital.
My specialties include Team Building and Coordination, Competitive Analysis, Project Management, Business Intelligence, Digital Analytics, Digital Marketing Strategies, Media Online, Internet Product Building, Mobile Advertising, New Technologies, Programatic Media, OAO, SEM, Gamification, UX, Branded Content, Social Media.