Marc Gonnet

As a man involved in marketing, digital transformation, creativity and business development, I have always practiced my craft with an editorial or artistic ambition. My obsession is understanding audiences, being their advocate, encouraging them to tune in or walk into a theatre .My skill is to bring creators and audiences closer together by using the best performing tools. Never has the ability been higher to know audiences at a very fine grained level and to understand their tastes and motivations. Never have show promoters been in a better situation to accurately target their communication in order to fill venues at lower costs and with improved efficiency. Connecting the artists and the public, the venues and producers and the ticket sellers is at the heart of the DELIGHT digital platform we built. It is simple, beautiful, intuitive and allows to relevantly communicate with audiences in real-time. As Big data experts, we gather, crossbreed and enrich data from main player on the market thanks to state-of-the-art algorithms and machine-learning tools developed for all professionals of the live entertainment industry.