Marco Camisani Calzolari

Biography

Marco Camisani Calzolari, lives in London, has been involved in the internet sector for 16 years, as an academic studying communication phenomena, as a writer, and as an entrepreneur.
He has founded several companies, both in B2B and B2C areas.

The latest book he authored is “Escape from Facebook” (www.escapefromfacebook.com “Salvation from Facebook, fake clicks, bots and other lies. A survival guide for those who thought that a social network is all it takes to do digital marketing”). He authored the book “Impresa 4.0 – Marketing e Comunicazione Digitale a 4 Direzioni” with Franco Giacomazzi, published by the FINANCIAL TIMES.

He is a contributor to many international magazines, radio and televisions, in digital culture topics.

He is founder of Speakage.com, a london company that develops white label web platforms such as Social Networks, WebTV, Social Media, Viral systems and so on, for major international companies. He founded Digitalground Ltd., a company that produces B2C start-ups which have developed successful applications like the mobile official IKEA catalogue, the iPhone app for milan public transportation system iATM, communities like Livepetitions.com.
He founded DigitalEvaluations Ltd., a company that evaluates the real value of Social Media for companies and celebrities, and in 2012 found MCC Worldwide Digital Consulting Ltd.

From 2010 is Teaching Professor at IULM university, he teaches the course on Corporate Communication and Digital Languages in the Communication, PR and Advertising Faculty.
form 2005 he taught Digital Marketing and Communication techniques in university courses and masters at the Università Statale di Milano until 2010.

He has carried out numerous B2C web projects over the course of his 20-year career: the first Italian social network, Internetworkcity; EnergyBank, the world’s first virtual currency; the multiplatform TV/Web talk show www.digitalk.tv; He also founded the international signature-gathering platform livepetit