Marc Segarra
Creativity & Co-creation Manager, Human Centered Consultant, and Teacher in Barcelona, España
Marc Segarra
Creativity & Co-creation Manager, Human Centered Consultant, and Teacher in Barcelona, España
SKILLS:
- UX Researcher
- Head of Human-Centered Innovation
- Human Centered Consultant (people centered innovation)
- Creativity & Co-creation Consultant
- Design Thinker - Strategic Design (strategist)
- Teacher, Trainer, Creative Coach
SPECIALTIES:
- Workshops, presentations, talks & masterclasses
- Support ideation (generative techniques)
- Co-creations (user experiences)
- Manage perception and team participation
- Co-designs (collaborative design sessions)
- Agile methodologies for hypothesis-driven innovation (Lean Methologies)
- Human centered tools (Design Thinking)
- Interviews with users (Contextual and depth)
- Strategic Design (CPS, Simplex Basadur)
- Empathy Map, Persona
- UVP (Unique Value Proposition)
- Customer Development
- User tests
- Information Display
- Retrospectives
- Team Building Sessions
- Personality Profiles (test + test Basadur Colors )
- Creative High Performance Teams
- Multidisciplinary teams managing
- New business models (Blue Oceans)
- Customer Experience strategy for service innovation, new products & business models.