Maria Gioffre

Sydney, Australia

Here's a little bit about me...

Since 2006 I have helped brands to adapt and transform in the new digital climate. Combining a skill set that connects the divide between offline and online environments, I have a diverse range of experience spanning from creative strategy through to business transformation planning.

What I love about digital is that the rules are not yet defined, they're not set in stone and nor will they be in the foreseeable future. This provides a unique opportunity for communicators to rethink traditional marketing strategies. The result is new business models, new economic models and ultimately (and probably most importantly), a new market molded by customer demand.

I also like other things so when I'm not doing digital, you could catch me working on projects like these:

- The Unripened Fig, a collection of recipes and stories passed down through generations of my family

- Social business, working with the founders of YGAP to launch a social business in Australia

Want to know more? Drop me an email.

Cheerio,

Maria