Mark Donnigan

Mark Donnigan Entrepreneur in the United States

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I am a business builder, growth hacker, revenue leader, & marketing executive working with companies who have innovative and disruptive business models. My teams have generated more than $300 million in revenue and shareholder value in sectors that include technology/software (SaaS), media & entertainment services, digital content distribution, streaming video (OTT), IoT, & CE devices. I serve on the leadership team for Beamr, a video technology software company that is venture capital backed by Verizon Ventures, Eric Schmidt’s Innovation Endeavors fund, and Disruptive. At Beamr, as head of marketing and growth, I operate in a highly dynamic B2B enterprise market space, fusing account-based marketing (ABM) techniques & content marketing strategy with digital marketing, SEO and paid traffic tactics to accelerate inbound demand generation, brand building, and market development. I architect go-to-market plans & growth hacks from inception to execution while leading from the front in areas of sales, business development, marketing, & go-to-market execution. Yes, I have studied and applied the ideas created by Geoffrey Moore & Jay Abraham, among many more, extensively...With a formal education in Computer Science and Music, my technical areas of expertise include streaming video technology, video encoding, digital marketing, SEO, and entertainment content distribution business models. But really, I just love the entrepreneurial journey whether that be an early stage company, or a small team breaking new ground inside a much larger enterprise.My International business experience and travel include time spent in Israel, Taiwan, China, Europe, UK, and LATAM (Brazil). I speak widely and moderate panels at entertainment and technology conferences on the future of digital entertainment services & video technology, go-to-market strategy, product-market fit, digital & growth marketing, including business model innovation. Let's connect and change the world!

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