Mark Fiske

Online marketing professional with deep retail DR expertise across all touch points. Manages high-performance cross-functional teams responsible for direct response budgets of $15-50MM, with responsibility for $500MM+ in online and offline direct response demand. Possesses firm belief that acquiring the user is just step one in the monetization process. Known for innovative, scrappy approach to program and channel mix optimization as well as the ability to define, refine, and evangelize online marketing best practices.