I’ve spent 25-plus years leading creative, building brands, and helping marketing look and perform great.

My current role at Cannonball Digital sits at the intersection of strategy, storytelling, and execution, ensuring it all works as one system. That includes leading concept-driven campaigns, shaping brand platforms, and making sure what we create connects with the right audience and drives real business outcomes.

Before Cannonball, I founded and ran a content marketing agency, so I’ve seen this from both sides—building the work and owning the results.

These days, I’m laser focused on where things are heading:

✅ Content that cuts through noise

✅ Visibility across search and AI

✅ Creative that’s built to perform, not just earn shiny awards

At the end of the day, I help turn disconnected branding and messaging into something that actually moves the needle.