Mark Johnson
Salt Lake City, Utah, United States
Utah based digital marketer and strategist. Currently working as the Digital Marketing Manager for Intermountain Healthcare. I lead PPC, SEO, SMS, and Email marketing initiatives. Working to develop the more intimate online interactions we have with our consumers through marketing automation, and website personalization. I also get to work closely with regional marketing managers to find solutions for their local needs. With all that ambiguity said, one of the more exciting projects I am working on now is determining a clear consumer lifetime value to justify and better understand the efficacy of my marketing efforts.
Other interests include fly fishing, skiing, trying to convince my wife to let me grow another beard, and yellow Red Bull (although I try to keep that in check).
I am not one to post on social, but don't hesitate to reach out and chat.