Nick Mason
Victoria, Bc Canada
To me, marketing is first understanding what a brand is truly about, not just what it sells. From there I find creative means to share a brands purpose, using any and all media that makes good sense to tell the tale.
Marketing brings together the two sides of my personality, creativity and logic. Focus the two together and you have a strategy that delivers as it should.
"An idea that is not dangerous is not worthy of being called an idea at all." - Oscar Wilde