Matt Choi

Certus Trading - Founder in Toronto, Ontario, Canada

Matt Choi

Certus Trading - Founder in Toronto, Ontario, Canada

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A professional trader with over 17 years of trading experience, Matt Choi is a CMT (Chartered Market Technician) and the founder and chief strategist of Certus Trading, a trading education company with a mission to help traders and investors achieve consistent profits with stocks, ETFs, options, currencies, commodities, and financial futures.

A born entrepreneur, Matt Choi owned and operated a successful car dealership after obtaining his MBA (with a focus on innovation and technology) from McMaster University while he simultaneously traded the markets on the side. Matt’s interest has always been in trading, and even before his time at the dealership, he was trading in his free time. After increasing the dealership’s sales from $12 million to $25 million and profits from $600,000 to $1.6 million, Matt sold the dealership for a multiple seven-figure fee, giving him time to focus on trading and helping others to successfully navigate the financial markets.

Matt first started trading in 2001. In 2005, he met his trading mentor, the late George Fontanills, who spent time with Matt and set out to understand Matt’s trading personality. Fontanills told Matt he should focus on a few specific markets to maximize his profits, and Fontanills also taught him several key risk management techniques that he could use to preserve capital when the markets are down. Fontanills’s teaching helped Matt realize the most important quality that a trader can have: a winning mindset.

Matt’s trading has been consistent and profitable since 2006. After achieving success with his own trading, Matt decided that he wanted to help others find the same results that he had and therefore founded Certus Trading in 2011.

Matt’s experience and knowledge, earned after years of trading his own money, led to his development of profitable trading strategies that he then decided to pass on to others. He shares the “3 Psychological Mindsets You Must Have To Beat Wall Street” in his Amazon Bestselling book “The Winning Way”, which he co-authored with Brian Tracy and other experts around the world.

Matt Choi lives in Toronto with his wife, son, and their dog — a Wheaten Terrier. During his free time, he loves traveling the world with his family, and enjoys watching soccer on TV. He is also an avid foodie and loves to savor gourmet cuisine and local delicacies during his travels.

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