Matthew Gussin
DEI, Strategy, and Sales and marketing in Woodland Hills, CA
A seasoned sales and marketing executive with over two decades of expertise in Omni-channel advertising, I leverage data-driven strategies to formulate actionable game-plans that consistently surpass revenue goals. As a high-performing leader, I have a track record of exceeding performance targets and guiding sales teams to outperform expectations.
My proven abilities include recruiting, hiring, training, mentoring, and cultivating top-ranked sales teams. Self-driven and positively oriented, I excel in relationship building, comprehensive strategic planning, and implementation.
Specializing in CTV, Data, Supply, PPC Search Campaigns, Display Advertising, Behavioral Targeting, Marketing Consulting, Account Management, PPC Optimization, and more, my skills encompass a broad spectrum, including sales analysis, strategy execution, customer retention, contract negotiations, and motivational leadership.
Proficient in tools such as Microsoft Office, PowerPoint, Excel, Word, Mac-Final Cut Express HD, Nielsen ratings TV/Online, Wide Orbit Traffic, Inventory Management, Revenue Forecasting, and Adviews.